A modern, responsive website and integrated analytics platform.
The official government investment agency of Guyana, approached REAS for a complete website overhaul. Their existing website was slow, outdated, and difficult to manage internally. The team lacked the tools to update content, leading to bottlenecks and a poor user experience. Their objectives were clear:
Our discovery began with a deep audit of the existing website, where we identified:
Investors, users, and staff were frustrated.
Guyana’s incredible growth story was hidden behind a digital wall.
A collaborative strategy was formed through stakeholder interviews and weekly calls with their team.
We benchmarked similar government and ministry websites, then combined that research with the Guyana Office for Investment’s internal vision. A spreadsheet was shared to track the entire project timeline, updates, and content responsibilities. The strategy centered around:
The design process was a blend of structure and creativity. Our design lead worked closely with the client’s point of contact, Max, to visualize their ideas and turn them into intuitive, engaging pages.
Key design features included:
We developed the site using Webflow, chosen for its intuitive CMS and client-friendly backend. This empowered the Guyana Office for Investment’s team to easily update pages, events, and documents with minimal technical support.
Key development efforts included:
While the chatbot and PDF-heavy pages posed performance challenges, these were mitigated wherever possible without compromising functionality.
The transformation was immediately felt. Compared to their old site, the Guyana Office for Investment’s new website is modern, faster, and far more engaging.
Results:
The soft launch of the site was met with enthusiasm, and additional pages are now in development.
Weekly calls, a shared progress tracker, and direct client chat ensured the project stayed aligned with the Guyana Office for Investment’s needs. Flexibility around delays and strong responsiveness to feedback were critical to success.
The team appreciated REAS’s patience and creativity, especially our ability to translate vague ideas into elegant solutions. Several ad-hoc meetings and training sessions were arranged upon request.
We also delivered extra value with a tailored Webflow CMS training session, enabling their team to take full ownership post-launch.
It was a great honor working with the dynamic and creative team on creating the new website for the Guyana Office for Investment. They were always available to address concerns and to help me understand the process of building the website. They even provided creative solutions to design needs and technical issues. Putting our website into their hands opened up not just our organization but myself to higher standards of website design.
